The #ImNoAngel hashtag was created as a headline provoking all to come together in redefining the ideals of sexy with the hopes of igniting a significant revolution. In conjunction with the national advertising campaign, Lane Bryant invites anyone and everyone to join in the movement with a selfie that showcases their own idea of sexy. Using “#ImNoAngel” – written in lipstick on a mirror- all are encouraged to share their images across the brand’s social media channels as well as through their own personal channels.
Lane Bryant’s #ImNoAngel Ad Campaign Proves Women Are Beautiful At Any Size
Why Lane Bryant’s #ImNoAngel lingerie campaign matters
